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Lesson from my journey
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Vatsala Hali
Director, Marketing
Philosophy
Communications leader with 12+ years of experience across branding, PR, and strategic storytelling. At Kalaari Capital, I lead marketing and platform initiatives, including CXXO, focused on building a stronger, more visible ecosystem for women founders in India. My work sits at the intersection of narrative and strategy—shaping how firms, founders, and ideas are understood, positioned, and remembered.
Journey
Before Kalaari, I was part of the Ola communications team, focusing on corporate communications, driving leadership narratives, and PR during a phase of rapid scale. Prior to that, at McCann Worldgroup, I led marketing communications across brands like Nestlé, Dabur, Omron, and Greenlam Industries.
Alongside this, I founded Urzuv, a digital-first fashion brand with a singular focus on promoting Kashmiri craft. It’s both a business and a personal commitment—to stay connected to my Kashmiri roots.
Perspective
I’m drawn to places and stories that carry memory and an old-world charm. Travel and reading are ways I keep returning to that.
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