Digital Health & Wellness Platform
Cure.Fit is a new age, end-to-end health and wellness platform that allows users to pursue and maintain a healthy lifestyle. It offers digital & offline experiences across Fitness (Cult.fit), Mental Wellness (Mind.fit) & Apparel (Gear). Company launched digital fitness product focused on global audience in April’20 which provides one to one and one to many online fitness coaching.
Why Did Kalaari Invest in Curefit?
We were the first investment in Mukesh’s previous startup Myntra, and maintained a strong relationship with him even post the acquisition by Flipkart.
We became his first port of call when he decided to take the next entrepreneurial plunge. Unfortunately, the consumer experience for wellness was reasonably broken, with no one player providing a holistic tech-based solution.
Mukesh had spent a lot of time refining the idea and had a clear vision of how tertiary healthcare would evolve in India and the role technology can play in it. Read more